
Why is Matthew McConaughey a Texas Longhorns fan? What to know before Arizona State game
You’ve seen Matthew McConaughey in movies such as “Interstellar,” “The Wolf of Wall Street” and “We Are Marshall,” and if you are a college football fan, you’ve probably seen him at a lot of Texas Longhorns football games.
But why is the actor a Texas Longhorns fan?
Here’s what to know about McConaughey’s Texas football fandom ahead of the Peach Bowl on Jan. 1, 2025, which pits McConaughey’s Longhorns, the No. 5 seed in the College Football Playoff, against the No. 4 seeded Arizona State Sun Devils.
The game will be played at Mercedes-Benz Stadium in Atlanta at 11 a.m. MST (1 p.m. ET), with the winner advancing to the CFP semifinals.
Why is Matthew McConaughey a Texas Longhorns fan?
McConaughey, a Texas native, was born in Uvalde, Texas, in 1969.
He attended Texas from 1989-93 and lives in Austin with his family.
Interestingly, he is a professor at the university in the college of communication (with a bio on the Moody College of Communication’s site).
McConaughey can frequently be seen on the sideline at Texas games and led Longhorns fans in a cheer after Texas defeated No. 12 Clemson in the first round of the College Football Playoff on Saturday at DKR-Texas Memorial Stadium on Saturday, 38-24.
One of Ewers’ most notable NIL deals includes a partnership with clothing brand, ‘Giant’ and local Texas businesses, which have celebrated his status as a local hero. Early estimates suggested that Ewers could earn upwards of $1 million through various endorsements and sponsorships, especially given his popularity and performance at the quarterback position, which tends to attract significant media attention and fan engagement.
Another dimension to Ewers’ earning potential lies in his social media presence. Like many young athletes in today’s digital age, Quinn Ewers has cultivated a substantial following on platforms such as Instagram and Twitter. These platforms are crucial for endorsement deals. Brands and companies are increasingly interested in partnering with young athletes who have a large and engaged social media following, as they can influence their audience’s purchasing decisions.